Tag Archives: Loaf

Just in: Chic, easy-to-live-with homewares at Loaf

Just in time to catch the first tempting rays of spring sunshine (at least round these parts, the sun is trying to make an appearance after months lost….) is the new collection from Loaf.

From sturdy painted kitchen tables to soft rugs and covetable, squishy cushions, materials are natural (wood, metal, linen) and colours span a gentle palette from subtle neutrals (greys, creams, off-whites) to modern pastels.

Here’s my pick of the best:

Loaf - Bobbin bed is priced from £645 for a double low-res

Loaf - Scrunch cushions £55  low-res

A modern take on a traditional bedframe above; whilst textiles are textured; colours soft: love both the bedroom rug and generously sized feather-filled linen cushions…

Loaf - Dolly storage trolley £295 low-res Loaf - High Wire storage unit £155 and Geronimo chair £145 low-res

Bathroom pieces include metal trolleys and locker-room storage: a gentle interpretation of the currently on-trend industrial, utilitarian look

Loaf - Pantry kitchen table priced from £495 low-res

There are plenty of dining tables, plus mixable dining chairs…

Loaf - Snow Compact kitchen table is priced at £395, Geronimo metal chair is priced at £145, Cafe au Lait chair £115 low-res

Loaf - Splay kitchen table priced from £895 low-res

This delicately decorated bedlinen below is a favourite: slightly folksy, slightly Scandi, but yet (phew!) not twee: the design successfully captures the look of vintage linen:

Loaf - Saint Irene bed linen priced from £15 low-res.2

All images from Loaf

Predominantly an online business, Loaf started out in 2008 with a capsule collection of well made, well priced, chic beds and have taken it from there. Take some time out to browse their site for the full range and let me know what you think; some pieces are already there whilst others will be in stock shortly.

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